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GovCon 101: Writing a Winning Capability Statement
September 21, 2022 @ 12:00 pm - 1:00 pm EDTFree
The Federal Government buys over $600 billion per year on goods and services, 5% of that spend is allocated for Small Business. This is a huge opportunity for firms, who qualify, to grow their business and become part of the challenging world of Government Contracting through set-aside opportunities. In order to get noticed by small business offices, you must first create a winning capability statement. This is the most importing marketing piece you will create for your business. A properly formatted capability statement will help you get noticed and differentiate you from your competition.
In this presentation you will learn:
• Proper formatting of the statement
• Information to include and not include
• Differentiators, Core competencies and past performance content
• You will be provided an editable template to use for your own capability statement
• How to use the statement